Row House launches new “Force” and “Intervals” class formats

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The biggest indoor rowing franchise is also launching a national giveaway to celebrate the new offerings

IRVINE, Calif.–(BUSINESS WIRE)–To better serve its diverse members and stay competitive in the rapidly growing indoor rowing space, Row House, a fitness franchise offering classes on and off the rower, has launched two new format classes – Force and Intervals. The new class formats, which expand the company’s current offerings – Signature, Full Row and Restore – rolled out to its more than 90 studios in the United States and Canada on May 20.

To celebrate the new classes, Row House is launching a national giveaway, “Push Yourself. Gather.” When you take your first class at Row House, you can enter to win a 3 month unlimited membership to last you through the summer. New rowers can enter the competition until June 30, 2022 at https://lp.therowhouse.com/push-yourself-pull-together.

Row House offers the ultimate indoor rowing experience. Long recognized by the rowing community as one of the most effective forms of full-body exercise, Row House offers members an alternative fitness program that emphasizes safety and longevity of their body. The modern studios welcome everyone to an atmosphere centered around camaraderie and driving, where they row in sync on state-of-the-art Concept2 rowers. Used daily by Olympic athletes, cardiac rehab patients, homemakers, and all fitness levels in between, the Concept2 is the authentic choice for those looking to combine cardio training and low-power strength training. impact in one workout.

New strength class makes Row House a one-stop-shop for strength and cardio conditioning, with a focus on building muscle in the rower, which helps existing members increase their strength on the rower and improve their individual stats .

Intervals will serve as Row House’s equivalent to HIIT (high-intensity interval training), including high-intensity bursts of work on and off the rower, but with an emphasis on low-impact exercises.

“As rowing grows in popularity and the space becomes more competitive, Row House is redefining what a great rowing workout can be,” said Marley Delaney, Marketing Director at Row House. “Interval training isn’t something Row House has positioned itself before, so we’re excited to share this new class format, Intervals, with our members, while Strength will prepare everyone for greater success. on and off the rowing machine with its focus on strength training.

For more information about Row House and its class offerings, visit www.therowhouse.com. If you want to try out the new lesson formats, visit your local studio’s website and check out the lesson schedule.

ABOUT THE TOWNHOUSE

Founded in 2014, Row House is the largest indoor rowing brand by number of studios, offering personalized performance metrics, resistance, rowing and stretching exercises to build aerobic endurance and muscular strength . The low-impact nature of rowing workouts makes Row House accessible to a wide range of consumers with six Row House signature class formats, including intro, interval, strength, stretch, and two strength-based formats. ‘endurance. Its high quality instructors are trained under a specialized training program for licensed rowing coaches, known as “RH University”. Filed on Entrepreneur’s magazines the fastest growing franchises in 2021 and the best new franchises for two consecutive years, as well as Inc. Magazine’s Inc. 5000 in 2020 and 2021, Row House is headquartered in Irvine, CA and is backed by Xponential Fitness, the largest franchisor of boutique fitness brands. To learn more about Row House, visit www.therowhouse.com.

Mark Swinnie, Fishman Public Relations, [email protected] or 404-808-2312

Source: townhouse

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